Project 3D Visualisations, 3D Animations
Case study: 3D animation of a modular agricultural machine - from a STEP file in 7 days
For the Polish agricultural machinery manufacturer AGRO-LIFT, we produced a 3D animation of the EKOMASTER modular inter-row eco-weeder. The 1:12 film shows the machine’s design, its components and three equipment lines – BASIC, OPTIMAL and PROFESIONAL. It was made from a STEP file in 7 days for the product’s launch at trade fairs and on the manufacturer’s website.
AGRO-LIFT has been manufacturing agricultural machinery and equipment since 2006, with its head office in Nowy Bazanów and its production plant in Przytoczno, Poland. EKOMASTER removes weeds mechanically between crop rows, without chemicals, and is designed for organic farming.
EKOMASTER is a new product, and AGRO-LIFT needed material for its launch and promotion – for trade fairs and the product page. The deadline was extremely tight: we had 7 days from receiving the STEP file to delivering the finished film.
The second challenge was modularity. The machine comes in three equipment lines and three working widths, and the film had to clearly show:
We started with a STEP file of the machine and a draft script that went into production after it was agreed with the client. We delivered the project for a creative agency handling the cooperation with AGRO-LIFT – the agency managed the arrangements with the client, and we handled the 3D production, from the model to the edited film.
To fit into 7 days, we planned the work in parallel:
Thanks to smooth communication between our team, the agency and the client, the film was delivered on time.
The film walks through the machine’s design and its key components:
From the same 3D scene we prepared a comparison of identical shots of the machine in its three equipment lines, so the differences between versions are visible at a glance (manufacturer’s data):
EKOMASTER is available in working widths of 3.0 m, 3.8 m and 4.8 m, with 5, 7 or 9 weeding modules, for row spacing from 40 to 80 cm. Full technical data is on the AGRO-LIFT product page.
Close-ups from the animation show the machine’s key components up close: module mounting, spring tines with shares, support wheels, shields and weeding stars.
We create similar technical animations for machinery and equipment manufacturers across industries – see our 3D technical and instructional animation services and projects for Sankyo Oilless, Boccard and AS Technik.
7 days – from receiving the STEP file and the draft script to the finished 1:12 film. A typical 3D animation takes 3-8 weeks. Such a short turnaround was possible thanks to parallel work on the script, model, 3D scene and editing, and quick consultations with the agency and the client.
The basis is the manufacturer’s CAD model, preferably in STEP format, and a script – a draft is enough. For EKOMASTER we received a STEP file and a draft script agreed with the client.
It is a modular AGRO-LIFT machine for mechanical weed removal between crop rows, without chemicals, designed for organic farming. It comes in BASIC, OPTIMAL and PROFESIONAL lines and in working widths of 3.0 m, 3.8 m and 4.8 m. Full technical data is on the manufacturer’s product page.
For a product launch at trade fairs, on the product page and in sales meetings – the animation shows the machine’s design and the differences between versions in one short film. AGRO-LIFT uses the film on the EKOMASTER product page and to promote the machine at trade fairs. Read more in our 3D animation guide for businesses.
The price depends on the film length, the quality of the CAD files and the number of machine variants to show. Indicative rates and cost factors are described in our article on 3D visualization and animation cost.
Yes. From the same 3D scene we prepared a comparison of identical EKOMASTER shots in the BASIC, OPTIMAL and PROFESIONAL lines, plus close-ups of machine details – without rebuilding the model.